Jozef Imrich, name worthy of Kafka, has his finger on the pulse of any irony of interest and shares his findings to keep you in-the-know with the savviest trend setters and infomaniacs.
''I want to stay as close to the edge as I can without going over. Out on the edge you see all kinds of things you can't see from the center.''
Likewise, the media – supposed watchdogs on power – are seen by the dissenters as the chief propagandists for the ruling elite. The media do not monitor the abuse of power, they actively create a social consensus for the continuation of the abuse – and if that fails, they seek to deflect attention from, or veil, the abuse.
This is inevitable, the dissenters argue, given that the media are embedded within the very same corporate structures that dominate our societies. They are, in fact, the corporations’ public relations arm. They allow only limited dissent at the margins of the media, and only as a way to create the impression of an illusory pluralism.
Jeremy Corbyn is to propose a tax on big technology firms such as Facebook, Google and Netflix, to subsidise the BBC licence fee as part of a sweeping range of measures to reform the British media industry.
The Labour leader will warn that a “few tech giants and unaccountable billionaires will control huge swathes of our public space and debate” and that intervention is now required.