Saturday, March 16, 2024

“Caitlin Clark Effect.”

She’s a star. A basketball star. And a big-time TV star, the kind of star that single-handedly moves the needle when it comes to TV viewership. People tune in just to watch her — her shooting impossibly long three-point shots, dishing out perfect passes and basically carrying herself as if the game was invented for the sole purpose of letting her show off. And I mean that in the most complimentary way — her swagger is as fun to watch as her shooting.

This past Sunday, in the final home game of her college career, Clark scored her 3,668th point to pass the legendary Pete Maravich for the most points for any player, man or woman, in Division I basketball history. That’s an impressive number, of course. But here are two more numbers that might be just as impressive:

3.9 million and 4.4 million.

The 3.9 million is the average number of TV viewers who watched the Iowa-Ohio State showdown game on Fox. The game peaked with 4.4 million viewers. A Sunday afternoon game. It turned out to be the most-watched women’s game in 25 years.  “Caitlin Clark Effect”

Weekly highlights on cyber security issues, March 9, 2024 – Privacy and cybersecurity issues impact every aspect of our lives – home, work, travel, education, finance, health and medical records – to name but a few. On a weekly basis Pete Weiss highlights articles and information that focus on the increasingly complex and wide ranging ways technology is used to compromise and diminish our privacy and online security, often without our situational awareness. 

Five highlights from this week: News farm impersonates 60+ major outlets: BBC, CNN, CNBC, Guardian; FTC Cracks Down on Mass Data Collectors: A Closer Look at Avast, X-Mode, InMarket; Video Doorbells Sold By Big Retailers Have Major Security Flaws; Co-working spaces might actually be a security nightmare; and Whistleblower Accuses Aledade, Largest US Independent Primary Care Network, of Medicare Fraud.

Good stuff for Nieman Lab from Jon Marcus: “Generation #Branded. More newsroom jobs are requiring influencer-type skills. Journalism schools are adapting.”