Sunday, December 25, 2005



Merry Christmas
and
Happy New Year






Nothing hurts more than to give Mutually Inclusive PR crystal balls away for free The growing list of blogging predictions for 2006
Ponderings of the ins and outs of blog snobbery has been a focal point over the last few weeks for a number of Aussie bloggers. Mike Steketee or Ross Coulthart or Mark Riley ... vs Dunlop or Quiggin or Gianna Blog snobs vs journalism snobs

**Season's Greetings** Float like a butterfly, sting like a bee
Ss the size, scope and influence of weblogs continue to proliferate, business managers are faced with an increasingly important question: how to make your voice heard above the crowd?

One method being used to capitalize on the opportunity presented is through employee blogs.


The rise and rise of corporate blogs & News With Attitude [“Mr Harrison, I am going to sleep now and I don’t want you to be here when I wake up.” The evils of blawging ; In the “intellectual property” game, ultimately everyone’s a loser Copyfighting Crikey?; Do bloggers have any power? ; .com is no longer a dreamy stuff now, it is serious. The internet is now part of the 'life'. Earlier in the web 1.0 days internet was like a big library and the interactions were anonymous Rediff.com Rocks!!! ]
• · Do Travel Search Engines Deliver?; Tom Peters blogged about Coach Leach Goes Deep, Very Deep. Peters likens Leach's strategy to the thesis of Blue Ocean Strategy authors Chan Kim & Renée Mauborgne: Value innovation is about making the competition irrelevant by creating uncontested market space. We argue that beating the competition within the confines of the existing industry is not the way to create profitable growth. Going Deep ; On Opinion Page, a Lobby's Hand Is Often Unseen A stitch in time...
• · · Blogs ads work because blogs serve as watering holes for niche influencers and opinion-makers whose loyal and impassioned readers are also smart, savvy consumers Like everyone else, blog readers love exclusives ;
• · · · DIY-blog-advertising ; Blog Match ; Internet dating is dangerous If Oedipus Tried Online Dating...
• · · · · Word of mouth is the chief influencer when it comes to purchase decisions, no matter the age group, according to a new study The most influential media ; The Why is Not a River in China
• · · · · · K.Paul Mallasch has decided to drop the old J-Log blog and start a new one: JournalismHope.com. The premise: Journalism is worth saving. I should hope so. New journalism blog; Terry Heaton, over at TV News in a Postmodern World, has a great piece (2006: The Unbundled Awakening) on the promise of good things in 2006 The Unbundled Awakening ; Reasons for the Cronulla Beach riots on the weekend have fuelled pages of editorial in Australian and increasingly international newspapers, the blogosphere too Did the media inflame Aussie race riots