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Media Dragons spot the beginnings of a trend: Creating A Marketplace of Ideas
Do we get the culture we deserve? William Osborne takes a look at the way America and Europe promote their cultures. There is, he reports, an obvious reason why Europe has more orchestras, operas, and dance companies and why the citizenry seem more culturally literate.
· But First, The Bill... How different the American and European economic systems are ...
· See Also German Angle

Twenty, thirty, at the outside forty years from now, we will look back on the print media the way we look back on travel by horse and carriage, or by wind-powered ship...

Inevitable Trend
But the real power of the [printless] business model resides in the potential of digital advertising. Except for direct mail, until the Internet came along no advertising medium existed in which the advertiser could be sure his message was received by his targeted audience. We go to the bathroom during commercials...
· The Death of Print?